2026
Taiwan (ROC)
Client: Tourism Administration, Ministry of Transportation and Communications
Produced by: Tourism Administration, Ministry of Transportation and Communications, Taiwan
Agency: Sound Decision Inc.
Category: Country Promotion
Entry Type: Promotional Video
"Travel with You" showcases the diverse landscapes and unique charm of Taiwan’s various regions while also capturing the heartwarming travel moments shared among friends, families, and couples. It encourages viewers in Taiwan to invite their loved ones. Accordingly, the video is presented in Mandarin Chinese, encouraging its target audience in Taiwan to rediscover the richness of their hometowns.
Presented in the form of a music video, “Travel with You” showcases Taiwan’s cultural and scenic diversity through the 100 Tourism Spotlights, highlights heartfelt travel moments with loved ones, encourages domestic tourism, and supports regional revitalization and cultural sustainability.
This video targets the residents of Taiwan to promote domestic tourism. The plot of the video highlights traveling as an important activity among close relationships among friends, families, and partners, thereby encouraging Taiwanese people to travel with their close ones.