2026
Portugal
Client: ENTIDADE REGIONAL DE TURISMO DO CENTRO DE PORTUGAL
Produced by: Lightbox Film&Adverstising / Luís Ismael
Agency: Razão, Estratégia, Criatividade e Gestão da Comunicação
Category: Region Promotion
Entry Type: Promotional Video
Three avatars. One perfect mission. One unpredictable destination. In the Center of Portugal, technology meets emotion, and experience becomes freedom. A place where body, mind and spirit turn human. Center of Portugal. Here, it is never too much.
Position the Center of Portugal as a complete, diverse and emotionally engaging tourist destination, capable of offering transformative experiences that connect body, mind and spirit, through a contemporary, cinematic narrative that stands out on the international stage.
Explorers & Experience Seekers Cultural & Creative Travelers Active & Nature Travelers Wellbeing & Slow Travel Seekers Families / Multi-generational Travelers