2026

The Island

Portugal

Client: Bensaude Hotels

Produced by: Lobby Films and Advertising

Agency: Lobby Films and Advertising

Category: Tourism Services

Entry Type: Promotional Video

Synopsis

A solitary character moves through the island, sensing something intangible yet deeply present. Through silence, rhythm and observation, a subtle force is perceived — perhaps the island’s energy, perhaps something more personal. The film unfolds as a quiet journey of perception, where hospitality appears as a space that allows this connection to exist, without ever naming or explaining it.

Goals of the film

To express the hotel group’s philosophy through a cinematic experience focused on perception rather than promotion. The film aims to translate the island’s soul and energy as intensely felt by a character, positioning the hotels as spaces that allow this connection to emerge — places where hospitality becomes emotional, intuitive and human.

Target Group

Sensitive, culturally aware travelers who seek more than accommodation. Guests who value atmosphere, silence, landscape and emotional perception. Individuals and couples drawn to hotels that offer time, presence and a deep sense of place — where staying becomes an inner experience and a personal relationship with the destination.