2026

Mysterious Shizuoka Heritage

Japan

Client: Shizuoka Prefecture

Produced by: Yousuke Ashizawa

Agency:

Category: Region Promotion

Entry Type: Promotional Video

Synopsis

To capture the target audience with breathtaking views unique to Japan (Shizuoka) and a sense of the “mysterious,” we appointed an international director with a global perspective and produced a video that highlights the “mystique” of Shizuoka’s cultural assets as seen from overseas.

Goals of the film

To communicate the appeal of Shizuoka Prefecture’s history and culture through the eyes of an Emmy Award–winning international creator, and thereby drive inbound tourism.

Target Group

With the Osaka–Kansai Expo expected to bring many international visitors to Japan, this video was produced to encourage them to travel beyond the major cities and visit Shizuoka Prefecture.