2025
Portugal
Client: Comunidade Intermunicipal Viseu Dão lafões
Produced by: Slideshow - Creative Agency
Agency:
Category: Region Promotion
Entry Type: Promotional Video
In Viseu Dão Lafões, a traveller finds not just a destination, but a feeling of home. He sleeps under the stars, relaxes in nature, and cooks in iconic settings—turning everyday moments into extraordinary experiences. The region becomes a living room of landscapes, where time slows down and connection takes root. A poetic journey where comfort meets discovery, inviting all to belong, explore, and feel truly at home in Portugal.
To position Viseu Dão Lafões as a must-visit destination in the heart of Portugal, highlighting its rich diversity of experiences—nature, culture, wellness, gastronomy, and active tourism. The campaign aims to boost year-round tourism by presenting the region as both inviting and versatile, appealing to different travel motivations and lifestyles.
Couples, families, and nature enthusiasts looking for an authentic and immersive experience in Viseu Dão Lafões. Ideal for travellers who value gastronomy, cultural heritage, natural landscapes, and peaceful escapes across all seasons.